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March 23, 2005

Direct Mail Brochure

An oversized promotional direct mailer for a scientific conference. Produced for the NCAFP.

Thanks to resources like iStockPhoto that provide high-quality vector artwork, along with great images, this project came together very quickly. Shots of hotel were downloaded from their corporate web site.

This job was printed in Texas. I did produce about 15 digitally on a copier. Color quality extrenmely consistent.

Posted by pgraber at 10:55 AM

Interactive Conference Syllabus

A hybrid cd-rom electronic meeting syllabus for a scientific assembly

This is a pure xHTML/CSS/PDF application. Implementation was straightforward. Self-shot photography.

Discovered a major thing about hybrid cdroms, however.
Here's the rub - a simple .inf file for windows is all you need for autorun - even for the Mac.

Discovery: Mac OSX won't autorun. The major advantage to a hybrid is that is allows for nicer 'handling' of the CD's files. Allows them to better interact with the OS; finer chrome: windows, folder, and icons. That sort of thing.

That is alot different from auto-run on both platforms.

Posted by pgraber at 10:52 AM

March 08, 2005

Indoor Promotional Signage

A small easel poster for an educational conference. Measured 18x24 inches when completed.

This was a simple indoor poster that was used during a day-long workshop. 18 x 24 on GatorBoard w/laminate. Quick turnaround and easy. Tied in with the rest of the items produced (brochure, cd, website, etc.)

After it was received, it's overall readability could have been improved. A sign is supposed to be READ. The drop shadow seemed to compromise its readability. This is something I didn't notice when doing it. Blowing it up and viewing from afar is a different story.

Posted by pgraber at 02:40 PM

March 07, 2005

Fun-Run Race T-Shirt

Simple artwork for a t-shirt worn by runners/walkers in a race the NCAFP sponsored.

Silk screeened and printed in 1-color. Final tee was navy blue w/white lettering. Available in three sizes. Was given to participants of the NCAFP's 1st Annual fundraising race.

The artwork could have been modified to include a 'walker' instead of 2 runners. Time constraints did not allow.

Posted by pgraber at 09:45 AM

March 02, 2005

New Family Physicians Magazine

Inaugural magazine for North Carolina Family Physicians.

Cover of the first issue of the re-designed NCAFP member magazine. Supervised layout and production by third party. Edited all content. Shot cover photo.

Posted by pgraber at 03:18 PM

Digital Meeting Syllabus

An simple CD-based syllabus for the EHR Roadshow.

This was an xHTML/PDF application. Due to the low number of users and short project cycle, this was not produced in hybrid (PC/Mac) format, but used a simple autorun only.

The project did lead to an interesting discovery on building PDFs through MS Office 2002. You must use PDFMaker to maintain links built within Office applications; Distiller won't allow (yet). This is covered in a post in The Web Log.

I got it all set on Thursday and had major troubles uploading to Mixonic. Their software was crashing and their FTP site didn't work.
I am still holding my breath on this job.

UPDATE: I got the CDs back in less than 2 business days. Everything worked fine; pretty impressive considering the upload process. Quality of CD imaging was also good.

Posted by pgraber at 03:05 PM