Print-friendlyLessons from the (M) $$ Homepage
I had been following the marketing concept known as 'The Million Dollar Homepage'. Basically a kid in the UK created a page in which he sold pixels for a $1 apiece and made $1M in four months.
While I'm very envious - as you are - the point that I wanted to highlight was that of process. According to a story I recently read about it, he started off by selling pixels to friends and family. When he was able to obtain enough money he issued a press release, that according to CNN 'was picked up by the news media, spread around the Internet, and soon advertisers for everything from dating sites to casinos to real estate agents to The Times of London were putting up real cash for pixels, with links to their own sites'
The point is that the idea was simple and original, and used an extremely basic process. There's still hope for us normal folks after all...
In my own little world, I had somewhat of a similar experience at work. No, not with the money, but with creating media buzz. See my entry about Advocacy Through Public Relations to see what happened.
My point is that there seems to be a process. It builds on itself. Kinda like a domino effect. It was a blast.
Now if I can only come up with something to profit with....
